1.Domain Name
The domain name is made up of names separated by dots. The last part of the name, is known as top-level domain or TLD. In the Domain Name System, the individual domains, ie the chosen name along with the TLD, an IP address can be assigned. In this way, each domain can be attributed to a unique owner. The top level domains are divided into two main groups. There are general and country-specific extensions. Country-specific TLDs are always composed of two letters. General TLDs include net or info.
Since the choice of a domain name is very important, you should take the time and consider some important points. A clear, comprehensive and with the content of the website standing in close relation name can contribute greatly to the success of the side. When choosing the domain extension, the following general rules: Includes the new business website content and should therefore addressed international visitors, the choice of suffix com biz or be useful. Org is often chosen by organizations.
Most commonly, this country but have a preference. Although all search engines treat the TLDs equivalent, the choice of an appropriate. Since this extension is most known, she beams accordingly respectability. If you do not find any suitable domain, because as your desired name is already taken, you choose in any case better than another TLD to another, did not get the corresponding domain name. In choosing this name, it is important to ensure that every note of the term or text easily with your website can bring together. The length of the name must be 2 to 63 characters. However, it should be possible if relatively short. A rough guide is a length of 10-12 characters.
Furthermore, the question arises whether important keywords, so you want to record with keywords in the domain name. Normally this is a very good idea for two reasons. The domain name plays in the ranking, contrary to the opinion of some experts, absolutely crucial. The second important advantage of keywords containing the domain and the fact that many simply when linking a website using only the domain name as the link text includes one or two of these important keywords, your website under the relevant keywords are listed higher. It is therefore even make sense or use a hyphen in the domain, as in the separate words are usually considered as two different keywords. You should, however, to a maximum of two words, define words at most a hyphen. Longer domains act quickly untrustworthy and may also be written down by each search engine.
There are also so-called 'type-in domains'. These are domain names that are so significant that they are used by many Internet users simply entered into the browser. Although the user does not know the real side, he is sure to find it for relevant information under the appropriate URL. Since such domain names are highly sought after and therefore expensive, however, to be at this point not to elaborate on the topic.
It is important to pay attention to when choosing a name to existing trademarks or copyrights. Make sure exactly if not hurt the name or part of the name of the copyright of others. In the chapter ‘links, tools and software', it shows some useful references. In addition, choosing the right domain name can be a keyword research can be useful.
(To be continued...)
No comments:
Post a Comment